FICO Franchise Opportunity · Powered by EBG Group

The cafe India has been waiting to sit down in.

Stories is a conversation-first, millet-led cafe - built for long stays, daily repeat, and a category nobody has truly owned yet. We build it. We run it. You own the asset and the upside.

Request the Franchise Deck See the Model
₹60L - ₹90L
Capital Range
(or)
2% month
Min. participation payout
A warm Stories cafe interior at golden hour with timber tables and a counter
Friends sharing food at a Stories cafe table
What Stories is

Ancient grains.
Modern conversations.

A warm, all-day cafe featuring millet-first food, relaxed seating, and a smart model designed for longer guest visits.

  • Conversation - first format
  • Millet - led, broadly loved
  • FICO from day one
The numbers, plainly

Three ways to enter.
One brand. One operating engine.

Operated by EBG Group under the FICO framework, Stories offers standardized operations, flexible Capital formats, and payout driven by monthly cash flow.

Stories Cafe

₹60L - ₹70L
Outlet Size
800–1,200 sq ft
Revenue Model
2% Minimum or 10% Revenue Share
Expected Monthly Cash Flow
₹1.2L – ₹1.8L
Investor Type
First-Time & Growth Partner
Expansion Potential
Single or Multi-Unit
Get the Unit Pack

Stories Cafe Lounge

₹80L - ₹90L
Outlet Size
1,400-1,800 sq ft
Revenue Model
2% Minimum or 10% Revenue Share
Expected Monthly Cash Flow
₹1.8L – ₹2.6L
Investor Type
Premium & HNI Partner
Expansion Potential
Multi-Unit & Multi-City
Get the Lounge Pack

Whichever is higher. Indicative figures based on operating assumptions.
Final terms subject to agreement, finance, tax, compliance and legal validation.

Why the timing is honest

The market
caught up to the idea.

India's cafe category is now in its third wave. Coffee was the first, lifestyle was the second, millet - led conscious dining is the one being built right now - and the brands that move in the next 24 months will define it.

$14 Billion+
India out-of-home food market by 2028
22%
CAGR of organised cafe segment
4.2X
Daypart utilisation vs coffee only cafe
78%
Guests choosing experiences over meals
The gap we noticed

India built a billion cafes. None of them let you stay.

A clear market gap exists between noisy hangouts and outdated dining formats. Stories is designed to capture that demand.

  • COFFEE CHAINS
  • HEALTH CAFES
  • TRADITIONAL DINING
Friends sharing food at a Stories cafe table
Multiple Revenue Streams

More than a cafe
Multiple monetisation engines.

Stories isn't a single-revenue-stream business. Eight distinct monetisation channels work in parallel to maximise unit economics.

Coffee &
Beverages

Millet Bakery &
Desserts

Breakfast &
Cafe Meals

Cover-Based
Seating

Workshops &
Community Events

Celebrations &
Small Gatherings

Delivery &
Takeaway

Packaged Retail
Counter Sales

Take the next small step

Find out if your city
is still open.

Share five details. A senior member of the Stories franchise team will call within 48 hours with the territory status for your city, the financial model in detail, and answers to anything we haven't covered above.

Why Partner call us back

Four things you'll get on the first call.

  • Territory availability for your cityLive map, current status, and a hold option if your zone is still open.
  • The full unit economics modelSite-level P&L, ramp assumptions, sensitivity tables - not the pitch-deck version.

Open the conversation.

No obligation. No site visit until you ask for one.

Please share your name
Valid email please
10–15 digit phone
Which city are you exploring?
Pick one to continue

Got it. You're on the list.

A senior member of the Stories franchise team will be in touch within 48 hours with the territory status for your city and the detailed franchise pack.